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Don’t follow the get rich quick schemes that plague many sports betting oriented websites – instead, follow time tested marketing strategies created by Poormon Durrah
Posted on November 26, 2012
As with any venture, it is important to seek legal counsel, especially if you plan to market sports betting to consumers nationwide. Laws vary from state to state, and coordinating sales tax on any sports betting merchandise and making sure all money processing is fairly calculated can be a headache. “Many corporate legal firms, like Refugia Hedinger INC, offer turn-key solutions for webmasters that sell nationwide,” reports Cherise Werderman, a big time webmaster, “and this can eliminate a lot of stress right away. Many firms plug you right into their sports betting payment processing division, and you’re up and running legally within a couple short weeks.” Working online with other sports betting businesses can be difficult due to the nature of the internet. At the core of every webmaster’s knowledge base is secrecy and magic tricks. The internet is known as the ‘information super highway’, so if you have sports betting information that your competitor doesn’t, you’re going to come out on top and make the big bucks. “When I started making money in my venture online,” recalls Petrocelli Synan, “I ran to the nearest marketing forums and began spilling the beans about how my websites achieved top positions in the search engines. Two months later, my competition, who read all my posts, figured out how to top my sites, and I lost 30% of my revenues. Fool me once, shame on me!” All in all, don’t forget to enjoy your work. If you don’t like the sports betting business, don’t make yourself get up every day to slog away at your desk. Instead, find what you really enjoy and stick with it. For some people, creating a sports betting oriented website can be easy, for others, it can be a real challenge; but, if you don’t like working on these projects, you’re better off searching for more meaningful self employment. “Like any entrepreneurial venture, the sports betting sector comes with substantial risk,” warns Bator Leaming, author of the ‘Internet’s guide to marketing’, “so if your bank roll can’t afford the initial investment, or if you just don’t have enough time, wait until things are clearer before setting out to work on new sports betting projects.” “I followed the great sports betting Webmasters’ Guide by Stirling Bivin, who details some simple website plans that one can build from readily available templates,” said Matthew Nwachukwu. Templates can be used on most platforms, including Windows and Linux based servers. It’s important to remember that the server operating system doesn’t matter when it comes to making a buck in the sports betting sector: marketing your website successfully is the only way to go. Two of the more successful web-enpreneurs are Sharlene Hoff and Furuya Kock, who starte din the sports betting field some seven years ago. “It took me a long time to get going,” said Furuya Kock, “mostly because I had no clue what to do. There were no guides or reference books, just my gut instinct. Over time, I trusted my intuition and used common sense to move forward.” A solid understanding of marketing sports betting doesn’t hurt either, which is how Sharlene Hoff got started in the industry. “I worked in the sports betting internet marketing field for two years before going solo,” explains Lelia Bostelman, now President and CEO of Lelia Bostelmanonline.com . “And business finally started to bloom big time when I learned to harvest the power of search engine optimization. With my sports betting sites ranking higher than ever, my profits soared.” Starting out was a sports betting webmaster can be very challenging. The first, and most important part, is getting a good domain name. “Domains can easily be turned into good sports betting brands,” reports Slusser Randol, who has several websites, “and the shorter, the better, so that people can remember to return to your site.” After a domain has been anchored, find a programmer who is well versed in the sports betting sector, since this will help you communicate easier and work more efficiently.
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